Company: Eat Jolted
Date: Sept 2018
Objective: The aim was to design a drive-thru window display that captivates waiting Starbucks customers. The Row House site featured studio windows adjacent to the Starbucks drive-thru, which required opaque coverage. To meet this requirement, I devised an innovative approach that not only blacked out the windows but also promoted the Row House location. I merged the concepts of rowing and coffee to create catchy phrases like "Row for it and burn more calories, drink more lattes" or "Get strong like your coffee."
